British Style, Japanese Bite
Now in its third year, the 2010 PistonHeads Show is already attracting attention, as sports car constructor SDR will be unveiling its new V-Storm car to the public at the NEC, Birmingham on 14-17 January 2010.
The culmination of a project that was first announced at the 2009 show, the new SDR V-Storm features a unique exposed chassis design, and is powered by a mid-mounted Subaru STI engine. Power output is expected to be 300bhp, and weighing only 750kg, it will deliver a 0-60mph time of just over three seconds, as well as a top speed close to 165mph.
In stark contrast to many of its trackday-market rivals, the V-Storm even has three seats, making it surprisingly practical, as well as fun to drive.
read more
|
Working for Nothing!
If you spent yesterday playing in the snow with the kids, there is no need to feel guilty. If you were one of the five million people who regularly work unpaid overtime, you were merely redressing the balance, at least for a day.
The TUC said yesterday that UK workers were giving away £27.4 billion of unpaid overtime, despite a prolonged recession that has seen many companies cut working hours and drastically scale back paid overtime.
According to the TUC’s latest research, the five million people who regularly work unpaid overtime are working on average 57 days a year for nothing. The figure represents the highest number of unpaid extra hours worked since the late 1990s.
read more
|
|
|
|
Home
 Sports Marketing
In order to move forward, sports teams, organisations and individuals have to create, adapt and respond to new challenges and opportunities quickly and effectively
Sintura provides sports entities with an objective approach which comes from a combination of general market experience and sports (motorsport in particular) marketing experience. Sintura has worked with a number of organisations including (TOCA) the British Touring Car Championship organisers and a number of international motorsport preparation teams.
Sintura offers a range of specific sports marketing services:-
- Business planning, or in an individual’s case – career management
- The development and implementation of commercial plans and strategies
- Development of marketing communications material (website, newsletters, etc)
- Media Relations and Public Relations
- Sponsorship acquisition and account management
- The development of additional revenue streams for the client
- Brand development, via brand licensing
- Building mutually beneficial strategic partnerships
Sintura’s consultants regularly contribute to a number of sports publications on all sports marketing issues. Sintura prides itself with maximising sports entities’ potential by increasing media coverage, increasing fans’ loyalty and by driving revenue and increasing profitability.
|
|
|
